Lauren B.

Critic
DISC Type : C

Marketing and Business Development Manager at Collins Einhorn Farrell PC

Detroit, Michigan, United States

Overview

Lauren has no verified overview

Personality Overview

Precise

Objective Thinker

ROI Driven

They like to do things independently and don’t look for support from others.  They choose to analyze logically and value facts to emotions. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

6-2025
Marketing and Business Development Manager at Collins Einhorn Farrell PC
4-2024 - 12-2024
Brand & Content Manager | Mayor’s Office at City of Detroit
7-2023
Creative Director | Brand Strategist at The Brand Harmonist
1-2020 - 6-2023
Visual Design Lead at Ford Motor Company
4-2012 - 4-2020
Founder | Creative Director at Lola Bee Studio

Education

2018 - 2020
Master of Professional Studies from Georgetown University
Bachelor of Fine Arts (B.F.A.) from Academy of Design and Technology

More Information

Social Presence :

Prographics :

Exp : 13 Location : Detroit, Michigan, United States Job Level : Middle Designation : Marketing and Business Development Manager at Collins Einhorn Farrell PC
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Be formal and objective, they will appreciate it more
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Do not use very emotional or colorful language
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Lauren

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Lauren take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Lauren

Personality Compatibility


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