Lauren Cortizo

Inspirer
DISC Type : di

Head of Content Marketing at MasterClass

Los Angeles, California, United States

Overview

Lauren has no verified overview

Personality Overview

Achievment Oriented

Charming & Persuasive

Generous

They usually prefer to drive the conversation.  They don’t mind taking a stand if they believe in something. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

12-2025
Head of Content Marketing at MasterClass
5-2024 - 12-2025
Head of Entertainment, Society & Culture Marketing - Wondery at Amazon
10-2022 - 5-2024
Founder at Cortizo Creative
7-2021 - 9-2022
Director, Global Creative Marketing at Netflix
9-2020 - 7-2021
Global Creative Marketing - Team Lead at Netflix

Education

Bachelor of Science (B.S.) from Emerson College

More Information

Social Presence :

Prographics :

Exp : 13 Location : Los Angeles, California, United States Job Level : Mid-senior Designation : Head of Content Marketing at MasterClass
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Refer to testimonials from well known people to highlight the value of your product
  • Clearly address the competitive aspects
  • Acknowledge their status and position during the conversation

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be very informal even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Lauren

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Lauren take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Lauren

Personality Compatibility


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