Lauren Daykin

Inspirer
DISC Type : di

Marketing Manager at National Australia Bank

Greater Melbourne Area, Australia

Overview

Lauren has no verified overview

Personality Overview

Charming & Persuasive

Generous

Achievment Oriented

They don’t mind taking a stand if they believe in something.  They respond well to objective pitches but also attach some value to relationships. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

4-2018
Marketing Manager at National Australia Bank
1-2023 - 1-2024
Head of Retail Marketing (Acting) at National Australia Bank
5-2016 - 4-2018
Marketing Consultant at National Australia Bank
6-2015 - 5-2016
Marketing Campaign Manager at Australia Post
12-2012 - 6-2015
Marketing Campaign Coordinator at Australia Post

Education

2006 - 2008
Bachelor of Arts from The Ohio State University
4-2022 - 7-2022
Mini MBA in Brand Management from MiniMBA

More Information

Social Presence :

Prographics :

Exp : 13 Location : Greater Melbourne Area, Australia Job Level : Middle Designation : Marketing Manager at National Australia Bank
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Clearly address the competitive aspects
  • Acknowledge their status and position during the conversation
  • Get them to a point where they are ready to bat for your product internally

DONT's

  • Don’t be very informal even if they are being so themselves
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Lauren

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Lauren take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Lauren

Personality Compatibility


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