Lauren Tredgett

Wildcard
DISC Type : sci

Category Buying Manager - Soft Drinks & Chilled Juice at Tesco

United Kingdom

Overview

Lauren has no verified overview

Personality Overview

Curious But Skeptical

ROI Driven

Requires Proof

They typically tend to be late adopters even when they seem friendly and excited about what you have to sell  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions They are often friendly and nice, but can sometimes suprise you with their piercing questions

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

3-2023
Category Buying Manager - Soft Drinks & Chilled Juice at Tesco
11-2020 - 3-2023
Category Buying Manager - Clean, Laundry and Aircare at Tesco
1-2017 - 11-2020
Colas and Flavoured Carbonates Buying Manager + Manager to Assistant Buyer - Kids and Squash at Tesco
4-2015 - 1-2017
Buying Manager - Free From and Plant Bread at Tesco
12-2011 - 3-2015
Buyer - Free From (Total Food) at Tesco

Education

Bachelor's degree from Knights Templar - Baldock

More Information

Social Presence :

Prographics :

Exp : 15 Location : United Kingdom Job Level : Middle Designation : Category Buying Manager - Soft Drinks & Chilled Juice at Tesco
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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Invite them for a social do but don’t rely solely on the relationship
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Don’t overhype the product/pitch, keep it measured
  • Avoid winging it with them particularly, answer a question only if you know the answer well

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Lauren

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Lauren take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Lauren

Personality Compatibility


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