Leila Riffi GAICD

Visionary
DISC Type : Ds

Non Executive Director at Solution BI

Sydney, New South Wales, Australia

Overview

Leila is an expert in business transformation and operational excellence, specializing in leading organizations through rapid change and turnaround. A lawyer by trade and Green Belt certified, she has significant experience in corporate governance and large-scale system reform. Colleagues frequently describe her as a strategic, pragmatic, and inspiring leader.

Leila is motivated by significant professional challenges that push her out of her comfort zone and provide opportunities to learn new skills. She thrives in ambiguous and uncertain environments, enjoying the process of connecting disparate parts of an organization to solve complex problems.

Unique fact: She advises French diplomatic and trade agencies on their Australian legal matters, specializing in cross-jurisdictional business and succession law.

Personality Overview

Big Vision Person

Objective Evaluator

Direct & Assertive

They are very professional in their approach and can weigh multiple perspectives together.  They might take some time to make their mind up but once they do, they don't change it easily. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Business Transformation
Seeks out roles defined by significant disruption, excelling in turnaround situations that require rapid organizational change and bringing teams together to navigate uncertainty.
Operational Excellence
Holds a Lean Six Sigma Green Belt certification and has experience recruiting for and building central operational excellence teams to drive continuous improvement projects.
Educational Reform
Led the delivery of the "School Success Model" for the NSW Department of Education, a system-wide reform to lift student outcomes that was reviewed by the OECD.

Media Appearances

Leila has no verified media appearances

Work History

12-2024
Non Executive Director at Solution BI
2-2024
Consultant at Hillman & Associates Lawyers
3-2021 - 7-2023
Director, Transformation at NSW Department of Education
9-2019 - 2-2025
Non Executive Director at Expleo Australia
6-2018 - 10-2020
Executive General Manager, Commercial & Deal Management - Government & Enterprise at nbn™ Australia

Education

Graduate Member (GAICD) from Australian Institute of Company Directors
2018 - 2018
Green Belt from AGSM @ UNSW Business School

More Information

Social Presence :

Prographics :

Exp : 20 Location : Sydney, New South Wales, Australia Job Level : Senior Designation : Non Executive Director at Solution BI
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Insights For Selling To Leila

During A Call Or A Meeting

DO's

  • Come across as a trustworthy professional and be respectful, they usually know their game
  • Let them know of potential risks but suggest mitigation methods alongside
  • Use phrases like 'your team deserves', 'best in class' etc.

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't go over them unless you are left with no other option
  • Don't shy away from asking hard questions, but be extra polite

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Leila is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Leila

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Leila move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Leila take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Leila

Personality Compatibility


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