Lily Soysal

Commander
DISC Type : D

Director of Brand Strategy at MrBeast

New York City Metropolitan Area, United States

Overview

Lily has no verified overview

Personality Overview

Strong-Willed

Decisive

Impact-Driven

They prefer to be the ones controlling the conversation or defining the terms.  They like to move fast and expect the same from others. More than the product, they care about the impact of the product.

Topics They Care About

Lily has no verified topics they care about

Media Appearances

Lily has no verified media appearances

Work History

6-2024
Director of Brand Strategy at MrBeast
1-2023
Director, Content Strategy & Partnerships at The Washington Post
1-2018 - 11-2022
Senior Director, Brand Strategy at Tastemade
9-2016
Brand Marketing & Creative Strategist at Multiple Brands
9-2016 - 1-2018
Director, Brand Experience at Food52

Education

BA from Hunter College
Cultural Anthropology from University College London, U. of London

More Information

Social Presence :

Prographics :

Exp : 9 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : Director of Brand Strategy at MrBeast
URL has been copied!

Insights For Selling To Lily

During A Call Or A Meeting

DO's

  • Objectively showcase the impact that your product creates
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Refer to testimonials from well-known industry leaders

DONT's

  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Do not spend too much time focusing on product tech or features
  • Do not back off when challenged, respond with a confident, objective answer instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lily is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Lily

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Lily move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Lily take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Lily

Personality Compatibility


Other MrBeast Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.