Lily Soysal in

Lily Soysal

Commander · DISC type D
Director of Brand Strategy at MrBeast
📍 New York City Metropolitan Area, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
9 Years
Current Role
Director of Brand Strategy
Job Level
Mid-senior
Location
New York City Metropolitan Area, United States
Personality Overview

How Lily shows up

Strong-Willed
Decisive
Impact-Driven

They prefer to be the ones controlling the conversation or defining the terms. They like to move fast and expect the same from others. More than the product, they care about the impact of the product.

Priorities

Topics Lily cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

6-2024
Director of Brand Strategy
MrBeast
1-2023
Director, Content Strategy & Partnerships
The Washington Post
1-2018 - 11-2022
Senior Director, Brand Strategy
Tastemade
9-2016
Brand Marketing & Creative Strategist
Multiple Brands
9-2016 - 1-2018
Director, Brand Experience
Food52
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
BA
Hunter College
Cultural Anthropology
University College London, U. of London
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

Other MrBeast Employees

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