Linda Bruce

Inspirer
DISC Type : id

Director, Marketing Account Management at Houghton Mifflin Harcourt

Marblehead, Massachusetts, United States

Overview

Linda has no verified overview

Personality Overview

Decisive

Fast Adopter

Achievment Oriented

They usually prefer to drive the conversation.  They don’t mind taking a stand if they believe in something. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Linda has no verified topics they care about

Media Appearances

Linda has no verified media appearances

Work History

10-2018
Director, Marketing Account Management at Houghton Mifflin Harcourt
10-2016 - 10-2018
Account Manager, The Agency at Houghton Mifflin Harcourt
7-2011 - 9-2016
Project Manager, Corporate Marketing Group at Houghton Mifflin Harcourt
7-2011
Program Manager, K-12 Science at Houghton Mifflin Harcourt School Publishers

Education

BA from Saint Michael's College
Masters from Wheelock College

More Information

Social Presence :

Prographics :

Exp : 14 Location : Marblehead, Massachusetts, United States Job Level : Mid-senior Designation : Director, Marketing Account Management at Houghton Mifflin Harcourt
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Insights For Selling To Linda

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Get them to a point where they are ready to bat for your product internally
  • Refer to testimonials from well known people to highlight the value of your product

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Linda is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Linda

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Linda move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Linda take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Linda

Personality Compatibility


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