Lisa A. Pozzi

Visionary
DISC Type : Ds

Vice President Digital Technology Services at Gartner

United States

Overview

Lisa is a sales and marketing executive at Gartner with over 25 years of experience driving growth in the software and IT services industries. A graduate of Columbia University, she specializes in opening new markets and leading high-performance teams. Colleagues consistently describe her as results-driven, strategic, and tenacious.

A key to her success, as noted by colleagues, is her unique blend of tenacity and humor in leadership.

Personality Overview

Risk Tolerant

Direct & Assertive

Objective Evaluator

They might take some time to make their mind up but once they do, they don't change it easily.  They exhibit a rare combination of being result-oriented but patient at the same time. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Agentic AI Impact
Actively shares insights on how agentic AI will power enterprise apps, drive significant revenue, and fundamentally transform millions of jobs in the coming years.
Future Tech Trends
Focuses on turning disruption into opportunity by highlighting top strategic technology trends and the AI-driven innovations shaping the future of business.
Driving Transformational Growth
Her career is defined by creating new growth opportunities, opening new markets, and generating profitable revenue within the technology and IT services sectors.

Media Appearances

Lisa has no verified media appearances

Work History

1-2023
Vice President Digital Technology Services at Gartner
3-2018 - 1-2023
Global Client Director - IT & Business Services at Gartner
1-2016 - 3-2018
Global Client Director - Strategic Accounts Organization at Gartner
1-2014 - 12-2015
Client Executive - Strategic Accounts Organization at Gartner
1-2013 - 1-2014
Business Consultant at LAP Business Consultant

Education

1978 - 1981
BA from Barnard College, Columbia University
1977 - 1979
BA from College of the Holy Cross

More Information

Social Presence :

Prographics :

Exp : 30 Location : United States Job Level : Senior Designation : Vice President Digital Technology Services at Gartner
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Insights For Selling To Lisa A.

During A Call Or A Meeting

DO's

  • Let them know of potential risks but suggest mitigation methods alongside
  • Stick to your standard pitch and qualifying script, don't try to wing it
  • You can spend time on BANT (or other qualification methodology) but keep it to the point

DONT's

  • Don't take their patience for granted, avoid long-winding sermons
  • Don't go over them unless you are left with no other option
  • Avoid putting conscious effort into relationship-building

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lisa A. is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Lisa A.

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Lisa A. move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Lisa A. take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Lisa A.

Personality Compatibility


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