Lisa Sandoval

Examiner
DISC Type : cs

Content Marketing Manager & Lead Storyteller at Ceragon Networks

Portland, Oregon, United States

Overview

Lisa has no verified overview

Personality Overview

Process Oriented

Status Quo Seeker

Tough To Convince

Being observant comes to them naturally.  They are always well-planned and adopt a systematic approach. They tend to be clear about their needs and limitations and are unlikely to promise too much.

Topics They Care About

Lisa has no verified topics they care about

Media Appearances

Lisa has no verified media appearances

Work History

1-2025
Content Marketing Manager & Lead Storyteller at Ceragon Networks
12-2022 - 9-2025
Content Marketer & Storyteller at Ceragon Networks
9-2022 - 12-2022
Freelance Writer & Content Strategist at Freelance
11-2016 - 7-2019
Marketing Communications Manager at PolyOne
12-2015 - 11-2016
Marketing Communications Specialist at PolyOne

Education

2003 - 2005
M.A. from Bowling Green State University
1999 - 2003
B.A. from Bowling Green State University

More Information

Social Presence :

Prographics :

Exp : 16 Location : Portland, Oregon, United States Job Level : Mid-senior Designation : Content Marketing Manager & Lead Storyteller at Ceragon Networks
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Insights For Selling To Lisa

During A Call Or A Meeting

DO's

  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Expect them to be slow and cautious, encourage them to ask more questions
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't push them too hard to make fast decisions, give them time
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lisa is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Lisa

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Lisa move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Lisa take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Lisa

Personality Compatibility


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