Lisa Zwikl
Go-getter · DISC type dLisa Zwikl is the Partner and Chief Strategy Officer at SmartAcre, specializing in developing award-winning, metrics-driven marketing programs for B2B and B2C clients. With a background supporting the Department of Defense and SaaS start-ups, she focuses on creating scalable lead pipelines. Colleagues often describe her as a “rock star” and “Super Woman”.
Originally from outside of Philadelphia, Lisa now resides in Colorado with her husband, daughter, and dog. She enjoys the outdoors, including hiking and skiing. While at Penn State, she was actively involved in dance and wrote for the university newspaper, showcasing her creative and community-oriented interests.
Lisa single-handedly created the vision for the Air Force Medical Services social media strategy, developing an award-winning plan and implementation toolkit.
Read the full overview →How Lisa shows up
They don’t always try to control the conversation but neither do they like yielding it fully. They can be nudged to make faster decisions by offering what they value. They focus on objectivity in a pitch and pay little attention to bells and whistles.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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