Liz Downey

Energizer
DISC Type : I

Field Marketing Manager, Americas (6 month - leave replacement contract) at Digital Realty

United States

Overview

Liz Downey is a seasoned B2B field and event marketer with a data-driven approach, specializing in creating demand strategies for alliance partner solutions. Colleagues describe her as a talented, dedicated, and organized team player. She studied Music at Stony Brook University.

Outside of work, Liz is a proud mother, celebrating her sons career milestones. As a resident of the "Space Coast, " she has a personal interest in the history of space exploration and also shares posts related to leadership and self-reflection.

Unique fact: Despite a career deep in tech and partner marketing, her university education was focused on Music.

Personality Overview

Believer

Relationship Oriented

Informal

They are not always early adopters but can be pursuaded by leveraging strong relationships.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They excel at seeing the bigger picture, and the long-term impact of their decisions.

Topics They Care About

Strategic Partnerships
Managed end-to-end marketing strategies for top-tier global alliance partners at IBM and TCS, including Oracle, SAP, Gartner, and Celonis.
B2B Event Marketing
Has extensive experience managing high-profile sponsorships and co-branded events, such as CloudWorld, Sapphire, and Celosphere, to drive successful results.
Demand Generation
Focuses on developing integrated marketing plans that create and capture significant demand for enterprise partnerships and solutions.

Media Appearances

Liz has no verified media appearances

Work History

6-2024 - 12-2024
Field Marketing Manager, Americas (6 month - leave replacement contract) at Digital Realty
1-2024 - 6-2024
Brand and Field Marketing Consultant at Zagora Management
5-2023 - 1-2024
Sr Marketing Strategist, Alliance Partnerships, Consulting at IBM
12-2014 - 4-2023
IBM Global Event Process Program Manager at IBM
2-2014 - 12-2014
Global Alliance Marketing Manager, SAP at Tata Consultancy Services

Education

Music from Stony Brook University

More Information

Social Presence :

Prographics :

Exp : 20 Location : United States Job Level : N/A Designation : Field Marketing Manager, Americas (6 month - leave replacement contract) at Digital Realty
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Insights For Selling To Liz

During A Call Or A Meeting

DO's

  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Invite them for a lunch or a drink/coffee
  • Be friendly and entertaining in your conversation

DONT's

  • Don’t assume a yes just because they have not said no
  • Don’t be excessively objective, be a storyteller
  • Avoid ifs and buts, don’t talk too much about the risks etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Liz is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Liz

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Liz move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Liz take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Liz

Personality Compatibility


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