Liz Paz, MBA in

Liz Paz, MBA

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Fractional Marketing Manager (Alo•ha Psych) at Freelance | Self-Employed
📍 San Diego, California, United States

Liz is a seasoned marketing professional with over 15 years of experience in the life sciences and healthcare sectors, specializing in product launches and brand strategy for rare diseases. She holds an MBA from National University. People who have worked with her often describe her as creative, strategic, and execution-minded.

Outside of her professional roles, Liz is passionate about animal welfare, drawing leadership insights from her experience as a dog training aficionado and coordinating volunteer teams at a non-profit animal rescue. She is also an active member of the Women In Bio San Diego Communications Committee.

Unique fact: Liz applies leadership principles learned from dog training and volunteer management to her corporate roles, focusing on motivation and purpose to drive team success.

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Experience
8 Years
Current Role
Fractional Marketing Manager (Alo•ha Psych)
Location
San Diego, California, United States
Personality Overview

How Liz shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Liz cares about

Product Launch Strategy
Her experience includes leading pre-launch strategy for FDA-approved products and transforming clinical insights into successful go-to-market plans.
Rare Disease Marketing
This is a key area of focus mentioned in her professional headline, highlighting her specialized expertise in reaching niche patient and HCP populations.
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Career

Work history

3-2025 - 9-2025
Fractional Marketing Manager (Alo•ha Psych)
Freelance | Self-Employed
4-2024 - 2-2025
Marketing & Business Development Consultant
Freelance | Self-Employed
8-2023 - 11-2023
Senior, Product Marketing Manager | COMPANY CEASED US OPERATIONS
Mahana
10-2022 - 5-2023
Associate Director, Global Marketing | COMPANY CEASED US COMM OPS
Santen
3-2022 - 10-2022
Senior Brand Marketing Manager
Harrow
In the press

Media appearances

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Education
Bachelor of Arts - BA
Marymount Manhattan College
Master of Business Administration - MBA
National University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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