Lize Hough

Critic
DISC Type : C

Head of Business Development at IPES Consulting Engineers

City of Johannesburg, Gauteng, South Africa

Overview

Lize Hough is a Director at IPES Consulting Engineers BV, where she leverages her strategic mindset to turn vision into actionable projects. With a background in business development and finance within the firm, she excels at meticulous execution and fostering collaborative teams. She holds a Masters degree from Wits Business School.

Lize is passionate about fostering international business relationships, particularly strengthening the economic ties between South Africa and the Netherlands. She actively participates in high-level networking events and engages with diplomatic representatives to support future-focused growth, especially within the African mining sector.

She has engaged directly with the Ambassador of the Kingdom of the Netherlands to promote sustainable growth.

Personality Overview

ROI Driven

Negotiator

Precise

They are quite likely to negotiate on pricing or other key terms.  They choose to analyze logically and value facts to emotions. They don’t appreciate bells and whistles unless backed by data.

Topics They Care About

SA-Netherlands Relations
Actively attends events with Dutch diplomats and promotes bilateral economic ties between South Africa and the Netherlands.
African Mining Sector
Attended the 'Investing in African Mining Indaba' to support sustainable, future-focused growth in the sector.
Strategic Business Growth
Her career progression from financial management to Head of Business Development and now Director highlights her focus on driving company growth.

Media Appearances

Lize has no verified media appearances

Work History

1-2026
Head of Business Development at IPES Consulting Engineers
10-2023
Director at IPES Consulting Engineers BV
2-2020 - 1-2026
Director at IPES Consulting Engineers
1-2019 - 2-2020
Financial Manager and Business Enablement at IPES
7-2016 - 2-2020
Business Development Manager and Projects at IPES

Education

2-2021 - 2-2024
Master's degree from Wits Business School
2013 - 2014
Post Graduate Diploma in Management (PDM) from Wits Business School

More Information

Social Presence :

Prographics :

Exp : 12 Location : City of Johannesburg, Gauteng, South Africa Job Level : Mid-senior Designation : Head of Business Development at IPES Consulting Engineers
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Insights For Selling To Lize

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lize is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Lize

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Lize move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Lize take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Lize

Personality Compatibility


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