Lord (Hugo) Swire

Supporter
DISC Type : s

Advisor at Delarki Brands

United Kingdom

Overview

A member of the House of Lords and former government minister, Lord Swire serves as Deputy Chairman of the Commonwealth Enterprise and Investment Council. He leverages extensive experience in international relations to foster global trade and investment. He was educated at the University of St Andrews and the Royal Military Academy Sandhurst.

Lord Swires life has been deeply entwined with British politics, a journey candidly chronicled in his wife Sasha Swires bestselling political diary. His career reflects a long-standing dedication to public service and international affairs, extending beyond his formal roles into numerous advisory positions across various sectors.

He is a prominent figure in his wifes candid and widely discussed political book, "Diary of an MPs Wife, " which gives a rare behind-the-scenes look at their life.

Personality Overview

Procedural

Thoughtful In Approach

Risk-averse

They are motivated by the potential impact of their decision on the organization.  They usually go by the book, following all rules and procedures. They are unlikely to become strong champions as they don't prefer pushing other people.

Topics They Care About

Commonwealth Trade
As Deputy Chairman of the CWEIC, he actively promotes stronger trade relations, investment, and sustainable partnerships between Commonwealth nations during international visits.
Global Investment
Focuses on facilitating foreign direct investment into emerging economies, emphasizing opportunities in technology, renewable energy, and infrastructure.
UK-Asia Relations
As a former Minister of State for Asia and through his work with the CWEIC, he maintains a strong focus on strengthening economic and diplomatic ties with Asian nations.

Media Appearances

Lord has no verified media appearances

Work History

7-2024
Advisor at Delarki Brands
1-2024
Chairman, Investment Committee at BOKA Capital
6-2022
Independent Advisor at ARA Asset Management
10-2018
Chairman, International Advisory Board at Brennan & Partners
11-2016
Deputy Chairman at Commonwealth Enterprise and Investment Council

Education

Lord has no verified education history

More Information

Social Presence :

Prographics :

Exp : 9 Location : United Kingdom Job Level : N/A Designation : Advisor at Delarki Brands
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Insights For Selling To Lord (Hugo)

During A Call Or A Meeting

DO's

  • Talk about refund and cancellation policy if the need arises
  • Use phrases like ‘others say that’, ‘zero risk in’, ‘seen proof of’ etc.
  • Show willingness to accommodating their needs or requests

DONT's

  • Avoid saying anything that sounds like a risky proposition
  • Don’t use phrases like ‘there might be’, ‘we haven’t yet’, ‘latest technology’ etc.
  • Don’t rush them to make quick decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lord (Hugo) is

  • Low risk, approval of other stakeholders and successful process-based evaluation are most important for them.
  • Will you ever get a clear answer from Lord (Hugo)

  • They don’t say no very often, and can take you around in circles sometimes.

Insights For Deal Planning

    How fast (or slow) will Lord (Hugo) move?

  • They do not like to rush, so they could be slow in making decisions.
  • Can Lord (Hugo) take some risk or not?

  • They have little risk-appetite and prefer to take decisions that others support.

You And Lord (Hugo)

Personality Compatibility


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