Lotte Kempers

Commander
DISC Type : D

Freelance online & content marketeer at Freelance

Netherlands

Overview

Lotte is a freelance marketing partner with over 15 years of experience, specializing in providing strategy and hands-on support for growing companies. A member of the "Society of GPT Builders, " she is deeply invested in AIs role in marketing. Clients often describe her as genuinely involved, empathetic, and driven.

Outside of her professional life, Lotte enjoys surfing, snowboarding, and attending festivals. She is committed to continuous learning by attending advanced workshops and also dedicates her time to supporting non-profits, having previously held a board position with a national charity.

Unique fact: Lotte is part of the "Genootschap van GPT bouwers" (Society of GPT Builders), placing her at the forefront of applying generative AI to marketing.

Personality Overview

Very Quick

Strong-Willed

Risk-Taker

They do not care very much about building rapport or relationships.  They like to stay in control of the negotiation or defining of the terms. They put a lot of effort into ensuring personal success.

Topics They Care About

AI in Marketing
As a member of the "Society of GPT Builders, " she is an expert in leveraging generative AI for business growth and advanced content creation.
B2B Content Strategy
She is an authority on creating impactful content for B2B audiences and provided an expert testimonial for the bestselling marketing book "Het Contentkanon".
Marketing Psychology
Attends events focused on marketing psychology, indicating a deep interest in understanding the motivations and behaviors that drive customer decisions.

Media Appearances

Lotte has no verified media appearances

Work History

3-2024
Freelance online & content marketeer at Freelance
3-2024
Marketing en communicatie at Mariënhof Amersfoort
4-2024 - 4-2025
Projectmanager at Amersfoortse Uitdaging
1-2023 - 10-2023
Manager, Customer Success at Consigo Online Marketing > Groei verder - Amersfoort
9-2016 - 10-2023
Online Marketeer at Consigo Online Marketing > Groei verder - Amersfoort

Education

9-2020 - 3-2021
Education details unavailable from Beeckestijn Business School
2004 - 2008
Bachelor's degree from Inholland University of Applied Sciences

More Information

Social Presence :

Prographics :

Exp : 11 Location : Netherlands Job Level : N/A Designation : Freelance online & content marketeer at Freelance
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Insights For Selling To Lotte

During A Call Or A Meeting

DO's

  • Refer to testimonials from well-known industry leaders
  • Speak about competitive differentiation that your product offers
  • Make sure that you circle back fast on any action items, it wins their trust

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Do not spend too much time focusing on product tech or features
  • Do not back off when challenged, respond with a confident, objective answer instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lotte is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Lotte

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Lotte move?

  • If convinced, they can reach decisions quite fast.
  • Can Lotte take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Lotte

Personality Compatibility


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