Lou Ferrara

Questioner
DISC Type : c

Chief Commercial Officer (CCO) at Virginia Transportation Corporation

Warwick, Rhode Island, United States

Overview

Lou has no verified overview

Personality Overview

Cautious & Analytical

Systematic

Not Easily Convinced

It is quite likely of them to ask for pricing or other concessions.  They prefer to analyze every situation thoroughly.
 While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Lou has no verified topics they care about

Media Appearances

Lou has no verified media appearances

Work History

3-2000
Chief Commercial Officer (CCO) at Virginia Transportation Corporation
3-2000
Vice President Of Business Development at Virginia Transportation Corporation

Education

Lou has no verified education history

More Information

Social Presence :

Prographics :

Exp : 25 Location : Warwick, Rhode Island, United States Job Level : Leadership Designation : Chief Commercial Officer (CCO) at Virginia Transportation Corporation
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Insights For Selling To Lou

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Emphasise more on facts and measurable benefits
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid rushing them, be polite and patient
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lou is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Lou

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Lou move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Lou take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Lou

Personality Compatibility


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