Louisa Bell

Trailblazer
DISC Type : DI

Chair - Ferry & Cruise Panel at UK Chamber of Shipping

Walton-On-Thames, England, United Kingdom

Overview

Louisa Bell is a commercially focused leader with 25 years of experience in the travel and transportation industry, currently serving as Managing Director at P&O Ferries. With a PhD from Imperial College London, she has a track record of driving business transformation and operational excellence. Colleagues describe her as whip smart, caring, and passionate.

Outside of her corporate roles, Louisa demonstrates immense personal discipline and determination, highlighted by her successful solo swim across the English Channel. She is passionate about creating positive travel experiences and appreciates great customer service in all aspects of life. She also supports community charity events like the Magical Taxi Tour.

Unique fact: She is an English Channel solo swimmer.

Personality Overview

Friendly But Fast

Values Relationships

Achievement-Oriented

They are more likely to be open to unproven but exciting technologies.  They respond better to a combination of speed and relationship. They are charming and have the ability to align others behind their decisions.

Topics They Care About

Customer Experience
Emphasizes that the travel journey should be part of the holiday experience and praises exceptional customer service from other companies.
Sustainable Travel
Highlights P&O Ferries' new hybrid ships that reduce fuel and emissions by 40%, calling them the "ferry of the future" in a recent interview.
Leadership Development
Recently completed an Executive Leadership Development Programme at IMD and has posted about the lasting impact of its learnings on her work.

Media Appearances

Louisa has no verified media appearances

Work History

9-2025
Chair - Ferry & Cruise Panel at UK Chamber of Shipping
3-2023
Managing Director - Passenger at P&O Ferries
4-2022 - 3-2023
Chief Operating Officer at P&O Ferries
1-2021 - 3-2022
Director Of Operations - Dover/Calais at P&O Ferries
11-2020 - 6-2023
Non Executive Director at Industrials REIT

Education

PhD from Imperial College London
BSc from Newcastle University

More Information

Social Presence :

Prographics :

Exp : 11 Location : Walton-On-Thames, England, United Kingdom Job Level : Mid-senior Designation : Chair - Ferry & Cruise Panel at UK Chamber of Shipping
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Insights For Selling To Louisa

During A Call Or A Meeting

DO's

  • Talk about yourself and some of your achievements at the start of the conversation
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Give them control of the sales process

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Don't make any commitments that you might not be able to fulfill
  • Avoid unnecessary negativity or slowness

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Louisa is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Louisa

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Louisa move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Louisa take some risk or not?

  • They can take risks if necessary.

You And Louisa

Personality Compatibility


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