Louise Helt

Critic
DISC Type : C

Head of Marketing & Business Development at DYNACAP

Copenhagen, Capital Region of Denmark, Denmark

Overview

Louise Helt is the Head of Marketing & Communications at DYNACAP, bringing over nine years of B2B and B2C experience from major companies like Samsung and IBM. A graduate of Copenhagen Business School, colleagues describe her as proactive, creative, and thorough in her strategic approach to business growth and marketing.

She has a background as an elite athlete for five years, which has instilled a strong winning mentality. Louise also has international experience, having spent a year studying in California and interning in New York, reflecting an interest in diverse market communications.

Unique fact: Louise has five years of experience competing as an elite athlete.

Personality Overview

Negotiator

Precise

Critic

They like to take decisions independently and do not seek others' support often.  They are quite likely to negotiate on pricing or other key terms. They don’t appreciate bells and whistles unless backed by data.

Topics They Care About

AI in Marketing
Actively promotes events and student competitions centered around AI Agents, positioning her company at the forefront of this emerging technology.
Event-Driven Growth
Leverages major industry events like the Agentforce World Tour as a key highlight and strategic pillar for DYNACAP's marketing and business development.
B2B Brand Strategy
Draws on extensive experience from roles at Samsung and as a Brand Manager to lead marketing, product launches, and business growth initiatives.

Media Appearances

Louise has no verified media appearances

Work History

11-2024
Head of Marketing & Business Development at DYNACAP
2-2018 - 11-2024
Channel Marketing Lead at Samsung Electronics
6-2017 - 2-2018
Brand Manager at Conaxess Trade
5-2016 - 6-2017
Nordic Sales Coordinator - IM B2B at Samsung Electronics Nordic
6-2014 - 1-2015
Marketing & Communications Intern at WebThriftStore

Education

2013 - 2016
Cand.merc.(Kom) from Copenhagen Business School
2010 - 2013
Bachelor of Intercultural Market Communications from Copenhagen Business School

More Information

Social Presence :

Prographics :

Exp : 18 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : Mid-senior Designation : Head of Marketing & Business Development at DYNACAP
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Insights For Selling To Louise

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Don’t rush them till they have clearly gotten all the necessary information
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Louise is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Louise

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Louise move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Louise take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Louise

Personality Compatibility


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