Lucas Axel Svendsen

Critic
DISC Type : C

Associate Category Lead - Commercial Services at Novo Nordisk

Denmark

Overview

Lucas is an Associate Category Lead at Novo Nordisk, focusing on commercial services within global procurement. A graduate of Copenhagen Business School with a Masters in International Business, he is described as having "great team-spirit" while producing "excellent results. "

He shows a genuine passion for understanding the real-world impact of his work by connecting with sales teams in the field. He is motivated by seeing firsthand how his companys products help patients living with chronic diseases, reflecting a strong sense of purpose.

He began his career in a global graduate program that included rotations in Denmark, the US, and North West Europe.

Personality Overview

Negotiator

Precise

Information Seeker

Unless the value is proven by data, they are unlikely to value fancy features.  They prefer to do logical analysis and value evidence over emotions. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Global Procurement
His entire career at Novo Nordisk has centered on global procurement, from his international graduate program rotations to his current role in commercial services.
Pharma Supply Chain
He actively recruits for graduate roles with a "flair for supply chain" within the pharmaceutical industry.
Patient-Centric Impact
He expresses a strong desire to see how products improve patients' lives, highlighting a passion for the human side of the business.

Media Appearances

Lucas has no verified media appearances

Work History

1-2026
Associate Category Lead - Commercial Services at Novo Nordisk
9-2023 - 1-2026
Category Manager - Commercial Services at Novo Nordisk
9-2021 - 8-2023
Global Procurement Graduate at Novo Nordisk
9-2020 - 8-2021
Corporate Procurement | R&D & Laboratory at Novo Nordisk
11-2019 - 8-2020
Finance Student Assistant at Verisure

Education

2020 - 2021
Lean Project Management | International Business from Copenhagen Business School
2016 - 2019
Bachelor from Aarhus University

More Information

Social Presence :

Prographics :

Exp : 13 Location : Denmark Job Level : Mid-senior Designation : Associate Category Lead - Commercial Services at Novo Nordisk
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Insights For Selling To Lucas Axel

During A Call Or A Meeting

DO's

  • Be ready to answer many clarity-seeking questions and requests for information
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lucas Axel is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Lucas Axel

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Lucas Axel move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Lucas Axel take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Lucas Axel

Personality Compatibility


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