Lucy Ashfield

Commander
DISC Type : D

Community Lead at Omnea

United Kingdom

Overview

Lucy Ashfield is the Community Lead at Omnea, an AI-native procurement platform. A University of Cambridge graduate, her career includes roles as an Executive Engagement Manager at Google and Customer Marketing Manager at Darktrace. She specializes in building professional communities and managing high-impact events.

Lucy recently launched Omneas Womens Procurement Network to foster conversation and connection among female leaders in the industry.

Personality Overview

Risk-Taker

Very Quick

Decisive

They take a lot of pride in personal achievements.  They are not always relationship oriented. They like to move fast and expect the same from others.

Topics They Care About

Community Building
Currently leads the Events & Community function at Omnea and previously helped scale the community experience at Darktrace.
Women in Procurement
She founded and launched Omnea's Women's Procurement Network, demonstrating a passion for fostering connection for women in the industry.
AI in Procurement
Works for Omnea, which she highlights as the first AI-native procurement and supplier relationship management platform.

Media Appearances

Lucy has no verified media appearances

Work History

11-2025
Community Lead at Omnea
5-2022 - 11-2025
Executive Engagement Manager at Google
9-2021 - 5-2022
Customer Marketing Manager at Darktrace
7-2020 - 9-2021
Business Analyst at DAME.
6-2018 - 6-2020
Corporate & Investment Banking Analyst at Citi

Education

Bachelor’s Degree from University of Cambridge
Education details unavailable from New Hall School

More Information

Social Presence :

Prographics :

Exp : 7 Location : United Kingdom Job Level : Middle Designation : Community Lead at Omnea
URL has been copied!

Insights For Selling To Lucy

During A Call Or A Meeting

DO's

  • Refer to testimonials from well-known industry leaders
  • Get to the point quickly instead of spending time doing small talk
  • Hold your ground without indulging in one-upmanship

DONT's

  • Do not back off when challenged, respond with a confident, objective answer instead
  • Avoid being a storyteller and don’t try to oversell
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lucy is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Lucy

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Lucy move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Lucy take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Lucy

Personality Compatibility


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