Lucy August-Perna

Trailblazer
DISC Type : ID

Sr. Director Global Sustainability at Live Nation Entertainment

San Francisco Bay Area, United States

Overview

Lucy has no verified overview

Personality Overview

Informal

Assertive

Charismatic

If they come to believe in your value proposition, they will be your champion.  They are charming and can persuade others to support their decisions. They are not against taking risks and can make tough decisions when required.


Topics They Care About

Lucy has no verified topics they care about

Media Appearances

Lucy has no verified media appearances

Work History

8-2023
Sr. Director Global Sustainability at Live Nation Entertainment
2-2021 - 8-2023
Director of Global Sustainability at Live Nation Entertainment
1-2020 - 2-2021
Director Of Sustainability, Live Nation Venues at Live Nation Entertainment
1-2014 - 7-2016
Social Responsibility & Advocacy Manager at Specialized Bicycle Components
12-2013
Program Manager - Brands, Music, and Sustainability at Effect Partners

Education

MS in Sustainability Management from Columbia University
BA from UC Santa Barbara

More Information

Social Presence :

Prographics :

Exp : 8 Location : San Francisco Bay Area, United States Job Level : Senior Designation : Sr. Director Global Sustainability at Live Nation Entertainment
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Insights For Selling To Lucy

During A Call Or A Meeting

DO's

  • Showcase existing customers and use case-studies to grab their attention
  • Talk about yourself and some of your achievements at the start of the conversation
  • Build a trustworthy relationship while keeping the product center-stage

DONT's

  • Don’t force involvement of other stakeholders unless it is critical
  • Avoid unnecessary negativity or slowness
  • Don’t hesitate from asking them how they truly feel about your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lucy is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Lucy

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Lucy move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Lucy take some risk or not?

  • If necessary, they will be ready to take risks.

You And Lucy

Personality Compatibility


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