Ludovic Schorno

Questioner
DISC Type : c

Associate Creative Director. Worldwide Marketing at Apple

Los Angeles, California, United States

Overview

Ludovic has no verified overview

Personality Overview

Not Easily Convinced

Systematic

Cautious & Analytical

They prefer to fully evaluate every situation.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Ludovic has no verified topics they care about

Media Appearances

Ludovic has no verified media appearances

Work History

1-2013
Associate Creative Director. Worldwide Marketing at Apple
Freelance Senior Art Director / Director at Apple
Director at Directors Guild of America
Consultant at TED Conferences
Freelance Art Director at TBWA\Media Arts Lab

Education

BFA from ArtCenter College of Design
Maturité Scientifique + Moderne from Collège Claparède

More Information

Social Presence :

Prographics :

Exp : 13 Location : Los Angeles, California, United States Job Level : Mid-senior Designation : Associate Creative Director. Worldwide Marketing at Apple
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Insights For Selling To Ludovic

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Tell them that you will come back if you don’t have a good answer for a question
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ludovic is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Ludovic

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Ludovic move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Ludovic take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Ludovic

Personality Compatibility


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