Luis Buitrago Vallejo

Commander
DISC Type : D

Account Executive Scale at Braze

United Kingdom

Overview

Luis is a high-performing Account Executive at Braze, specializing in SaaS sales and customer engagement. An alumnus of Babsons entrepreneurial leadership masters program, he is described as a driven and empathetic leader. His record includes earning Global BDR MVP, making Presidents Club, and consistently overachieving quota.

Outside of work, Luis is an avid cyclist and reader who enjoys traveling with his wife and exploring his current home, London. He is passionate about growth mindsets and channels his entrepreneurial spirit into his personal project, "El Secreto Para Emprender, " where he interviews business founders.

He was the founder of "El Secreto para Emprender, " a project with the purpose of helping entrepreneurs increase their probability of success.

Personality Overview

Very Quick

Impact-Driven

Candid & Clear

They are not always relationship oriented.  More than the product, they care about the impact of the product. They respond better to strong and respectful interactions.

Topics They Care About

SaaS Sales Performance
He consistently overachieved his sales quotas at Braze, was named Global MVP of the BDR organization, and made the President's Club.
Entrepreneurial Growth
Holds a Master's in Entrepreneurial Leadership and has interviewed over 100 business founders for his project, "El Secreto Para Emprender".
Customer Engagement
As an Account Executive at Braze, he focuses on powering personalized communications and holds certifications in Braze and AI Fundamentals.

Media Appearances

Luis has no verified media appearances

Work History

11-2025
Account Executive Scale at Braze
8-2024 - 10-2025
Account Executive SMB at Braze
2-2024 - 8-2024
Business Development Representative II at Braze
8-2020
Investor at Armatura (CAVALIERI S.A.S)
5-2020 - 11-2023
Business Builder at El Secreto Para Emprender

Education

8-2021 - 5-2022
Master in Entrepreneurial Leadership from Babson F.W. Olin Graduate School of Business
2014 - 2018
Industrial Engineering from Universidad de Los Andes

More Information

Social Presence :

Prographics :

Exp : 7 Location : United Kingdom Job Level : Middle Designation : Account Executive Scale at Braze
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Insights For Selling To Luis

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Make sure that you circle back fast on any action items, it wins their trust

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Do not spend too much time focusing on product tech or features
  • Do not back off when challenged, respond with a confident, objective answer instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Luis is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Luis

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Luis move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Luis take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Luis

Personality Compatibility


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