Luisa Lopez Velez

Inquirer
DISC Type : dc

Corporate Retail Talent & Culture Director - LATAM at Belcorp

Mexico City, Mexico

Overview

Luisa Lopez Velez is the Corporate Retail Talent & Culture Director for LATAM at Belcorp, with an MBA from INCAE Business School. Her experience spans commercial leadership and human resources with major companies like Belcorp and Unilever. Colleagues frequently describe her as inspiring, innovative, and highly committed.

Deeply passionate about fostering growth, Luisa dedicates herself to developing the people on her teams, challenging them to achieve their best. Her focus on creating a positive and dynamic work culture appears to be a primary professional and personal driver, aimed at building extraordinary teams.

She was recently nominated and selected as one of 50 finalists for a significant professional recognition, an honor she views as a responsibility to continue building a better future.

Personality Overview

Upfront

ROI Conscious

Hard To Convince

They care equally about the product and its potential impact.  They respond well to confident salespeople. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Talent & Culture
This is the core of her current role as Corporate Retail Talent & Culture Director, where she focuses on team growth and company culture across Latin America.
LATAM Retail Growth
She recently took on a corporate role to contribute to the exponential business growth across Latin America and is actively expanding her retail team in the region.
People Development
Multiple recommendations highlight her passion for developing, challenging, and empowering the people who work with her, describing her as an inspiring leader.

Media Appearances

Luisa has no verified media appearances

Work History

11-2024
Corporate Retail Talent & Culture Director - LATAM at Belcorp
9-2021 - 11-2024
Talent & Culture Director - México at Belcorp
1-2019 - 8-2021
Commercial Director - México at Belcorp
7-2011 - 8-2011
HR Business Partner - Panama at Unilever
1-2010 - 7-2011
HR Business Partner - Costa Rica at Unilever

Education

5-2019 - 5-2020
Digital Marketing from General Assembly
2018 - 2019
Master of Business Administration - MBA from INCAE Business School

More Information

Social Presence :

Prographics :

Exp : 12 Location : Mexico City, Mexico Job Level : Mid-senior Designation : Corporate Retail Talent & Culture Director - LATAM at Belcorp
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Insights For Selling To Luisa

During A Call Or A Meeting

DO's

  • Stress on the business value that your product offers
  • Refer to testimonials from others in similar positions
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Don't try too hard to get friendly, let it happen with time
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Luisa is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Luisa

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Luisa move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Luisa take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Luisa

Personality Compatibility


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