Luke W.

Critic
DISC Type : C

Chief Executive Officer at BlueFire AI

London, England, United Kingdom

Overview

Luke has no verified overview

Personality Overview

Objective Thinker

ROI Driven

Precise

They like to do things independently and don’t look for support from others.  They don’t appreciate bells and whistles unless backed by data. They choose to analyze logically and value facts to emotions.

Topics They Care About

Luke has no verified topics they care about

Media Appearances

Luke has no verified media appearances

Work History

8-2016
Chief Executive Officer at BlueFire AI
1-2010 - 7-2016
Global Head of Electronic Business and Markets at BNP Paribas
4-2004 - 1-2010
Head of Prime Brokerage FX Trading & Electronic Markets at Royal Bank of Scotland Business
9-1997 - 4-2004
International Officer - Senior Prop Trader at HSBC

Education

2000 - 2002
Master of Science (MSc) from SOAS University of London
1992 - 1997
2:1 from Newcastle University

More Information

Social Presence :

Prographics :

Exp : 28 Location : London, England, United Kingdom Job Level : Leadership Designation : Chief Executive Officer at BlueFire AI
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Insights For Selling To Luke

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Tell them what ROI they can expect
  • Be ready to answer many clarity-seeking questions and requests for information

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Make extra effort to not seem pushy or confrontational

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Luke is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Luke

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Luke move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Luke take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Luke

Personality Compatibility


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