Lynette Ousby

Energizer
DISC Type : I

Chief Executive Officer at ReStart - Interoperable Digital Care

Burnley, England, United Kingdom

Overview

Lynette Ousby is the CEO of ReStart, a company specializing in NHS data interoperability. With over 20 years of experience, including 15 in health tech, she is focused on making healthcare data more accessible and impactful to improve patient outcomes. Colleagues describe her as energetic, authentic, and a credible leader.

Originally from North West England, Lynette lives in Burnley with her husband and three children. She is deeply committed to her community, partnering with "Burnley FC in the Community" to support local initiatives in education, food banks, and dementia care. Her self-proclaimed most important role is being a mother.

She recently won the techUK Presidents Award 2025 in the People category for her leadership and impact on digital health transformation.

Personality Overview

Imaginative

Relationship Oriented

Believer

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are really good at seeing what the long-term impacts of their decisions could be. Unlike C or D types, they are vocal with their opinions but not so much with their questions.

Topics They Care About

Health Data Interoperability
Her core mission as CEO of ReStart is to unlock clinical data, making it accessible and usable for clinicians to improve patient care within the NHS.
Community Engagement
Actively supports her Burnley community through ReStart's partnership with Burnley FC's charity, focusing on local schools, food banks, and veteran programs.
STEM Education
Passionate about inspiring the next generation, she volunteers at local schools to share knowledge about the technology landscape and opportunities in digital health.

Media Appearances

Lynette has no verified media appearances

Work History

1-2024
Chief Executive Officer at ReStart - Interoperable Digital Care
8-2019
Managing Director at LPB Solutions
11-2020 - 1-2024
UK Managing Director at Alcidion
12-2019 - 11-2020
General Manager at Alcidion
8-2017 - 12-2019
General Manager at EMIS Health

Education

2003 - 2005
ICM from Alliance Manchester Business School

More Information

Social Presence :

Prographics :

Exp : 14 Location : Burnley, England, United Kingdom Job Level : Leadership Designation : Chief Executive Officer at ReStart - Interoperable Digital Care
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Insights For Selling To Lynette

During A Call Or A Meeting

DO's

  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Invite them for a lunch or a drink/coffee
  • Talk about their team and how your product will help them do things better and easier

DONT's

  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t be excessively objective, be a storyteller
  • Don’t assume a yes just because they have not said no

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lynette is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Lynette

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Lynette move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Lynette take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Lynette

Personality Compatibility


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