Lynsay Gould

Organizer
DISC Type : Sd

Founder at Wavemakers Audio

Warrington, England, United Kingdom

Overview

Lynsay Gould is the founder of Wavemakers Audio, where she helps entrepreneurs launch authority-building podcasts. Leveraging her MSc in Human Resource Management and experience with over 900 launches, she specializes in making her clients known as the top experts in their respective fields through strategic podcasting.

She is passionate about empowering entrepreneurs, particularly women, to find their voice and overcome the hesitation to share their expertise. Her own journey from a corporate HR career to founding her own business serves as a foundation for connecting with and guiding her clients through similar transitions.

Unique fact: Lynsay has successfully guided the launch of over 900 podcasts for entrepreneurs.

Personality Overview

Thoughtfully Quick

Somewhat Formal

Pleasant

They are very professional in their approach and can weigh multiple perspectives together.  They might take some time to make their mind up but once they do, they don't change it easily. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Authority Podcasting
Her core business focuses on helping entrepreneurs use podcasts to become the go-to experts and the "obvious choice" for their ideal clients.
Female Entrepreneurship
She specifically works with and champions brilliant women in business, helping them overcome the hesitation to press record and confidently share their message.
Authentic Messaging
Believes a client's core message already exists and focuses on helping them uncover and refine their authentic voice, rather than creating one from scratch.

Media Appearances

Lynsay has no verified media appearances

Work History

8-2024
Founder at Wavemakers Audio
3-2021 - 8-2024
CEO at Wavemakers Audio
5-2022
Founder at Emmeline
12-2015 - 7-2021
Coach and Podcaster at lynsayanne.com
5-2015 - 11-2015
Senior HR Business Partner at Vitality UK

Education

2013 - 2015
Masters Human Resource Management from The Manchester Metropolitan University
1997 - 1999
Education details unavailable from Edge Hill University

More Information

Social Presence :

Prographics :

Exp : 12 Location : Warrington, England, United Kingdom Job Level : Leadership Designation : Founder at Wavemakers Audio
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Insights For Selling To Lynsay

During A Call Or A Meeting

DO's

  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Suggest clear next steps with confidence, don't be vague or hesitant

DONT's

  • Don't take their patience for granted, avoid long-winding sermons
  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't shy away from asking hard questions, but be extra polite

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lynsay is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Lynsay

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Lynsay move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Lynsay take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Lynsay

Personality Compatibility


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