Madison Lafrenz

Wildcard
DISC Type : sic

Marketing Communications Specialist at Corteva Agriscience

Winterset, Iowa, United States

Overview

Madison has no verified overview

Personality Overview

Friendly But Slow

Requires Proof

ROI Driven

They typically tend to be late adopters even when they seem friendly and excited about what you have to sell  They are often friendly and nice, but can sometimes suprise you with their piercing questions  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Madison has no verified topics they care about

Media Appearances

Madison has no verified media appearances

Work History

9-2025
Marketing Communications Specialist at Corteva Agriscience
6-2023 - 9-2025
Marketing Communications Leader at Distynct
6-2022 - 6-2023
Project Manager at Iowa Select Farms
8-2021 - 6-2022
High School English Teacher at Winterset Senior High School
7-2019 - 10-2021
High School English Teacher (Grades 9-10) at North Scott Senior High School

Education

9-2020 - 10-2021
Master's degree from Northwest Missouri State University
2015 - 2018
Bachelor's degree from Northwest Missouri State University

More Information

Social Presence :

Prographics :

Exp : 7 Location : Winterset, Iowa, United States Job Level : Junior Designation : Marketing Communications Specialist at Corteva Agriscience
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Insights For Selling To Madison

During A Call Or A Meeting

DO's

  • Invite them for a social do but don’t rely solely on the relationship
  • Ask them questions to understand their needs better while staying affable
  • Be prepared for a lot of questions, answer them objectively

DONT's

  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Madison is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Madison

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Madison move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Madison take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Madison

Personality Compatibility


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