Marc Schwartz

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DISC Type : cis

Head of US Digital/Omnichannel at Biogen

New York City Metropolitan Area, United States

Overview

Marc Schwartz is a global marketing executive specializing in omnichannel and digital transformation within the healthcare sector. His career spans top pharmaceutical companies like Sanofi and Pfizer, as well as leadership roles in hospitality at Wyndham and Starwood. He holds an MBA from Hofstra University.

His career is distinguished by his application of consumer marketing principles from hospitality and CPG to innovate within the pharmaceutical industry.

Personality Overview

Friendly But Slow

Requires Proof

ROI Driven

They typically tend to be late adopters even when they seem friendly and excited about what you have to sell  They are often friendly and nice, but can sometimes suprise you with their piercing questions  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Omnichannel Transformation
His entire career focus, from Pfizer to his current global lead role at Sanofi, has been centered on building and leading omnichannel marketing transformations.
Pharmaceutical Marketing
He has extensive experience leading marketing initiatives at major pharmaceutical companies including Sanofi, Pfizer, and Novartis, and has spoken on the future of pharma marketing.
Brand Strategy
While in the hospitality sector, he led a major re-branding effort for Westin Hotels and oversaw brand marketing for over 10,000 properties at Wyndham.

Media Appearances

Marc has no verified media appearances

Work History

8-2025
Head of US Digital/Omnichannel at Biogen
7-2024 - 8-2025
Exec. Director Omnichannel & Emerging Technology at Amgen
8-2015 - 7-2024
Global OmniChannel Marketing Lead at Sanofi Pharmaceuticals
11-2013 - 8-2015
VP Consumer & Brand Marketing at Wyndham Worldwide
12-2009 - 11-2013
Global Lead | Multi-Channel Marketing | Asia Region | Emerging Markets at Pfizer Pharmaceuticals

Education

BS from Rutgers University
MBA from Hofstra University

More Information

Social Presence :

Prographics :

Exp : 36 Location : New York City Metropolitan Area, United States Job Level : Mid-senior Designation : Head of US Digital/Omnichannel at Biogen
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Insights For Selling To Marc

During A Call Or A Meeting

DO's

  • Focus on immediate action-items rather than the larger goals
  • Persuade objectively how your product will help them achieve their goals
  • Help them understand the risk aspect fully while inspiring confidence

DONT's

  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marc is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Marc

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Marc move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Marc take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Marc

Personality Compatibility


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