Marcel Marino Sampaio

Critic
DISC Type : C

Executive Telecom Officer (ETO) at Paschoalotto

Bauru, São Paulo, Brazil

Overview

Marcel Marino Sampaio is an Executive Telecom Officer (ETO) at Paschoalotto with over two decades of experience in technology and telecommunications. He specializes in strategy, governance, and operational efficiency, holding certifications in Lean Six Sigma (Green Belt) and ITIL.

He is passionate about the evolution of customer service, actively writing and speaking on how technology and data are reshaping the contact center industry. Marcel focuses on connecting technology with business objectives to enhance the customer experience.

His telecom teams projects won two awards at the CMS Brasil "Best Performance 2025" event.

Personality Overview

Information Seeker

Precise

ROI Driven

They prefer to do logical analysis and value evidence over emotions.  It is very likely that they will negotiate pricing or other important terms. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Contact Center Evolution
Authored an article on the strategic role of modern contact centers in the digital age, emphasizing omnichannel journeys and data-driven personalization.
Telecom Governance
His current role as ETO is centered on strengthening governance, ensuring operational efficiency, reliability, and intelligent cost management aligned with business goals.
Operational Efficiency
Holds a Green Belt in Lean Six Sigma and has a track record of modernizing platforms and implementing automated solutions to drive performance gains.

Media Appearances

Marcel has no verified media appearances

Work History

12-2025
Executive Telecom Officer (ETO) at Paschoalotto
10-2021 - 12-2025
Head de Telecomunicações at Paschoalotto
4-2017 - 10-2021
Gerente Executivo de Telecomunicações e T.E.M. at Paschoalotto
4-2009 - 3-2017
Coordenador de Tecnologia da Informação e Comunicação at Paschoalotto
4-2006 - 3-2009
Analista de Tecnologia da Informação e Comunicação at Paschoalotto

Education

2-2022 - 2-2024
Pós-Graduação from Instituto Nacional de Telecomunicações - Inatel
2017 - 2018
Pós-Graduação em Administração de Empresas from FGV - Fundação Getulio Vargas

More Information

Social Presence :

Prographics :

Exp : 20 Location : Bauru, São Paulo, Brazil Job Level : N/A Designation : Executive Telecom Officer (ETO) at Paschoalotto
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Insights For Selling To Marcel

During A Call Or A Meeting

DO's

  • Be ready to answer many clarity-seeking questions and requests for information
  • Be formal and objective, they will appreciate it more
  • Tell them what ROI they can expect

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marcel is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Marcel

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Marcel move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Marcel take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Marcel

Personality Compatibility


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