Rafael Fideles

Sharpshooter
DISC Type : DC

Associate Director of Marketing at Penumbra, Inc.

São Paulo, São Paulo, Brazil

Overview

Rafael has no verified overview

Personality Overview

ROI Driven

Rigorous & Demanding

Thorough Evaluator

They are not always relationship oriented.  They prefer to be the ones controlling the conversation or defining the terms. They take a lot of pride in personal achievements.

Topics They Care About

Rafael has no verified topics they care about

Media Appearances

Rafael has no verified media appearances

Work History

11-2024
Associate Director of Marketing at Penumbra, Inc.
1-2023 - 11-2024
Senior Marketing Manager, Latin America at Penumbra, Inc.
2-2021 - 12-2022
Latin America Business Development Manager at Penumbra, Inc.
2-2019 - 1-2021
Head of Clinical Education and Training Latin America at Cardinal Health
7-2017 - 1-2019
Product Manager Brazil at Cardinal Health

Education

2009 - 2010
Master of Business Administration - MBA from Centro Universitário UNA
2009 - 2010
Master of Business Administration - MBA from Centro Universitário UNA

More Information

Social Presence :

Prographics :

Exp : 16 Location : São Paulo, São Paulo, Brazil Job Level : Mid-senior Designation : Associate Director of Marketing at Penumbra, Inc.
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Insights For Selling To Rafael

During A Call Or A Meeting

DO's

  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Refer to testimonials from well-known industry leaders
  • Make sure that you circle back fast on any action items, it wins their trust

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don’t be in a rush to invite them for a social meet and greet

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rafael is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Rafael

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Rafael move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Rafael take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Rafael

Personality Compatibility


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