Marcela Vivas in

Marcela Vivas

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Recruitment Consultant at Crue
📍 Managua, Nicaragua

Marcela is an experienced business owner and digital marketing specialist at Bluewave Technology Group. She focuses on building compelling brands and helping clients with their IT decisions. She holds a degree from Universidad Americana and has expertise in sales, brand strategy, and global recruiting.

She is passionate about creating mutually beneficial partnerships by connecting talent from Latin America with international companies. This focus on people-centric solutions is a core part of her professional identity, stemming from her long-standing entrepreneurial journey.

Unique fact: Marcela launched her first business at the age of 23.

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Experience
12 Years
Current Role
Recruitment Consultant
Job Level
Mid-senior
Location
Managua, Nicaragua
Personality Overview

How Marcela shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Marcela cares about

Brand Storytelling
Her profile highlights a love for building, elevating, and selling brands that tell a compelling story, which she has done as a business owner and brand specialist.
Connecting LATAM Talent
She explicitly states her enjoyment in connecting Latin American talent with international companies to create win-win partnerships, indicating a specific passion.
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Career

Work history

2-2022
Recruitment Consultant
Crue
1-2022
Digital Marketing Specialist
Bluewave Technology Group
2-2020 - 1-2022
Quotes Manager/ Digital Marketing
Lancaster Communications Group
8-2017
Business Owner
Duplo Estudio Gráfico
7-2014 - 12-2016
Communications Specialist
Hábitat para la Humanidad Nicaragua
In the press

Media appearances

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Education
2-2010 - 6-2014
Bachelor’s Degree
Universidad Americana (UAM)
2001 - 2009
High School
Centro Educacional Mantica Berio - Chinandega
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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