Marcelo Herrera

Questioner
DISC Type : c

Regional Business Development Manager at OCP TECH

Bogota, D.C., Capital District, Colombia

Overview

Marcelo has no verified overview

Personality Overview

Cautious & Analytical

Price-Sensitive

Systematic

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to fully evaluate every situation.

Topics They Care About

Marcelo has no verified topics they care about

Media Appearances

Marcelo has no verified media appearances

Work History

6-2022
Regional Business Development Manager at OCP TECH
11-2020 - 9-2022
Country Manager at OCP TECH Colombia at OCP TECH
2-2020 - 9-2022
Chief Strategy Officer at OCP TECH
7-2016 - 2-2020
Business Development Manager at Oracle
6-2012 - 7-2016
Technology Sales Consulting Manager at Oracle

Education

1987 - 1994
Education details unavailable from Universidad Tecnológica Nacional
2013 - 2013
Certified Information Systems Auditor - CISA from ISACA

More Information

Social Presence :

Prographics :

Exp : 36 Location : Bogota, D.C., Capital District, Colombia Job Level : Middle Designation : Regional Business Development Manager at OCP TECH
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Insights For Selling To Marcelo

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • If you have a lower priced product compared to the competition, call out the same
  • Share as much information as possible regarding your product

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marcelo is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Marcelo

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Marcelo move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Marcelo take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Marcelo

Personality Compatibility


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