Marcus Voldum

Judge
DISC Type : Dc

Kommunikations- & Marketingskonsulent at Subway Danmark

Copenhagen, Capital Region of Denmark, Denmark

Overview

Marcus Voldum is a marketing and communications consultant specializing in brand activation within the FMCG and QSR industries, with significant experience at Subway and Burger King. He holds an MSc from Copenhagen Business School. Colleagues describe him as creative, structured, and passionate.

He serves as a board member for FOLA (The Parents National Organisation), applying his strategic communication skills to advocate for better conditions in childcare. He values positive and respectful professional relationships and has voiced opinions on the importance of integrity in business.

His interest in marketing began as a child when he created a market for selling used patron casings in the schoolyard.

Personality Overview

Quality Focused

Demanding

Fast But Wary

They are less concerned about the product and more about its potential impact.  They respond well to strong and respectful communication. They do not care very much about building rapport or relationships.

Topics They Care About

Brand Storytelling
His professional focus is on creating a clear and consistent narrative (“rød tråd”) for brands, as seen in his roles at Burger King and Subway.
QSR Marketing
He has extensive, hands-on experience developing and executing marketing, PR, and sales campaigns for major quick-service restaurant brands like Subway and Burger King.
Parent Advocacy
As a board member of FOLA, he actively contributes to an organization that works to improve children's lives and empower parents in Denmark.

Media Appearances

Marcus has no verified media appearances

Work History

11-2025
Kommunikations- & Marketingskonsulent at Subway Danmark
12-2023 - 5-2025
Marketing & Communications Manager (Danmark & Sverige) at Burger King Scandinavia
2-2023
Bestyrelsesmedlem at FOLA - Forældrenes Landsorganisation
9-2022 - 11-2023
Marketing & PR Coordinator at Burger King Scandinavia
9-2022 - 8-2023
PR Lead - Scandi (interim) at Burger King Scandinavia

Education

2018 - 2020
MSc from Copenhagen Business School
2015 - 2018
HA(kom.) from Copenhagen Business School

More Information

Social Presence :

Prographics :

Exp : 8 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : N/A Designation : Kommunikations- & Marketingskonsulent at Subway Danmark
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Insights For Selling To Marcus

During A Call Or A Meeting

DO's

  • Refer to testimonials from well-known industry leaders
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Make sure that you circle back fast on any action items, it wins their trust

DONT's

  • Don’t be in a rush to invite them for a social meet and greet
  • Do not spend too much time focusing on product tech or features
  • Do not back off when challenged, respond with a confident, objective answer instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marcus is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Marcus

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Marcus move?

  • If convinced, they can reach decisions quite fast.
  • Can Marcus take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Marcus

Personality Compatibility


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