Marela L.

Wildcard
DISC Type : isc

Senior Director Global Marketing - Food and Beverage at Four Seasons Hotels and Resorts

Toronto, Ontario, Canada

Overview

Marela has no verified overview

Personality Overview

ROI Driven

Friendly But Slow

Requires Proof

They are often friendly and nice, but can sometimes suprise you with their piercing questions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Marela has no verified topics they care about

Media Appearances

Marela has no verified media appearances

Work History

1-2024
Senior Director Global Marketing - Food and Beverage at Four Seasons Hotels and Resorts
1-2022 - 12-2023
Director, Global Marketing - Food and Beverage (Commercial) at Four Seasons Hotels and Resorts
9-2018 - 1-2022
Global Marketing Lead, Restaurant and Bar at Four Seasons Hotels and Resorts
1-2024
Judge at James Beard Awards
1-2024 - 12-2024
Advisory Board Member at Women Leading Travel & Hospitality

Education

8-2018 - 4-2019
Certificate from Cornell University
2007 - 2008
Master from Nanyang Technological University Singapore

More Information

Social Presence :

Prographics :

Exp : 12 Location : Toronto, Ontario, Canada Job Level : Senior Designation : Senior Director Global Marketing - Food and Beverage at Four Seasons Hotels and Resorts
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Insights For Selling To Marela

During A Call Or A Meeting

DO's

  • Share testimonials from known people and give multiple examples of product value
  • Build rapport, it will come handy to handle hard questions later
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Don’t overhype the product/pitch, keep it measured
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marela is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Marela

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Marela move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Marela take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Marela

Personality Compatibility


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