Maria Buitron

Critic
DISC Type : C

Kauffman Fellow (Class 27) at Kauffman Fellows

San Francisco, California, United States

Overview

Maria Buitron is a Principal at Piva Capital, where she focuses on investing in sustainable industrial technologies that solve significant global challenges. A Kauffman Fellow with a background in Chemical Engineering and an MBA from UC Berkeley Haas, she has prior experience in strategy consulting and business development within the energy sector.

Originally from Mexico, Maria is passionate about technology, diversity in the energy space, and working with entrepreneurs to build a more sustainable future. She serves as a mentor with VCFamilia, an organization that supports the Latinx community within the venture capital ecosystem, demonstrating her commitment to fostering diversity.

Interesting fact: In 2020, Maria was recognized by Forbes on the 30 Under 30 list in two separate categories: Energy and Immigrants.

Personality Overview

Critic

Objective Thinker

Information Seeker

They like to take decisions independently and do not seek others' support often.  They don’t appreciate bells and whistles unless backed by data. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Industrial Decarbonization
Her investment focus is on companies operating in hard-to-decarbonize industries, including advanced materials and manufacturing, as seen with her work with Boston Metal.
Supporting Founders
Described as having "contagious energy, " she is passionate about working with entrepreneurs and supports them through strategic guidance and leveraging her network to help them scale.
Sustainable Technologies
She invests in and supports companies developing breakthrough technologies for a more sustainable future, including food technology and green materials production.

Media Appearances

Piva Capital Promotes Maria Buitron to Principal. Featured in PR Newswire

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Maria Buitron's Investing Profile - Piva Capital Principal | Signal. Featured in Signal (NFX)

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Work History

6-2022
Kauffman Fellow (Class 27) at Kauffman Fellows
5-2022
Principal at Piva Capital
7-2019 - 5-2022
Investor at Piva Capital
6-2018 - 8-2018
Business Development Summer Associate at Stem, Inc.
11-2015 - 6-2017
Consultant at Accenture

Education

2017 - 2019
Master of Business Administration - MBA from University of California, Berkeley, Haas School of Business
2008 - 2013
B.S. Chemical Engineering from Tecnológico de Monterrey

More Information

Social Presence :

Prographics :

Exp : 11 Location : San Francisco, California, United States Job Level : Mid-senior Designation : Kauffman Fellow (Class 27) at Kauffman Fellows
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Insights For Selling To Maria

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Don’t try too hard to build a relationship with them
  • Don't give superficial answers, they are easily rattled by them
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Maria is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Maria

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Maria move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Maria take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Maria

Personality Compatibility


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