Marianne Cara (Aulagnon)

Examiner
DISC Type : cs

Global Out of Home Channel Marketing Manager at Bel

Greater Paris Metropolitan Region, France

Overview

Marianne has no verified overview

Personality Overview

Process Oriented

Overcautious

Late Adopter

Being observant comes to them naturally.  The only way to convince them is by showing them examples and ample proof. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

Marianne has no verified topics they care about

Media Appearances

Marianne has no verified media appearances

Work History

4-2024
Global Out of Home Channel Marketing Manager at Bel
7-2020 - 4-2024
Senior Marketing Manager Adult Brands (Boursin, Apericube, Nurishh) at Bel
5-2019 - 6-2020
Marketing manager Adult Brands & Organic (Boursin, Leerdammer, Margot) at Bel
7-2014 - 7-2015
Innovation Manager Tropicana at PepsiCo
5-2011 - 7-2014
Brand Manager Bénénuts at PepsiCo

Education

2006 - 2008
Diploma "Grande Ecole" from ESSEC Business School
2002 - 2006
Diploma - Sciences Po Lille from Sciences Po Lille

More Information

Social Presence :

Prographics :

Exp : 14 Location : Greater Paris Metropolitan Region, France Job Level : Middle Designation : Global Out of Home Channel Marketing Manager at Bel
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Insights For Selling To Marianne

During A Call Or A Meeting

DO's

  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Be firm in your communication and stay in control

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marianne is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Marianne

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Marianne move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Marianne take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Marianne

Personality Compatibility


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