Marianne Weng

Wildcard
DISC Type : ics

Strategic Communications Advisor at Hempel A/S

Copenhagen, Capital Region of Denmark, Denmark

Overview

Marianne Weng is a Strategic Communications Advisor at Hempel A/S with over 20 years of dedicated experience in internal communications. A graduate of Roskilde University, she specializes in advising senior leadership on communicating strategic intent, drawing from extensive experience as both an in-house expert and an external consultant.

She is deeply passionate about her field, co-founding Next Level IC to share knowledge and offer courses on internal communication. Her recent entrepreneurial journey, which began a year ago, has been filled with a variety of engaging and challenging projects that she has found inspiring.

Unique fact: Marianne authored "Get Social Media Ready! A Guide for Internal Communicators" to help professionals navigate internal social collaboration tools.

Personality Overview

Requires Proof

Curious But Skeptical

Friendly But Slow

They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions  They are often friendly and nice, but can sometimes suprise you with their piercing questions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell

Topics They Care About

Strategic Internal Comms
Her entire career is dedicated to making internal communication a strategic driver for business goals, people, and culture, a passion she has pursued for over 20 years.
Leadership Communication
She specializes in advising executive leadership on personal communication and strategic messaging, as seen in her role at Hempel and her work with Next Level IC.
Change Communication
Has extensive experience developing and executing communication campaigns for large-scale corporate changes, including strategy rollouts and management implementations.

Media Appearances

Marianne has no verified media appearances

Work History

1-2023
Strategic Communications Advisor at Hempel A/S
8-2022
Medstifter at Next Level IC
12-2021 - 1-2023
Internal Communications Advisor I Facilitator I Trainor at Self-employed
5-2020 - 12-2021
Communications Manager at Novozymes
6-2018 - 3-2020
Direktør for kurser og netværk at Kforum

Education

1996 - 2001
cand. comm. from Roskilde University

More Information

Social Presence :

Prographics :

Exp : 7 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : N/A Designation : Strategic Communications Advisor at Hempel A/S
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Insights For Selling To Marianne

During A Call Or A Meeting

DO's

  • Ask them questions to understand their needs better while staying affable
  • Build rapport, it will come handy to handle hard questions later
  • Focus on immediate action-items rather than the larger goals

DONT's

  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marianne is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Marianne

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Marianne move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Marianne take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Marianne

Personality Compatibility


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