Marielena Santana in

Marielena Santana

Enigma · DISC type idc
Head of Communications at eMed
📍 Miami, Florida, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
12 Years
Current Role
Head of Communications
Job Level
Mid-senior
Location
Miami, Florida, United States
Personality Overview

How Marielena shows up

Challenger
Friendly Yet Blunt
Persuasive & Assertive

They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing They are likely to ask many questions and look heavily for supporting proof as well as information.

Priorities

Topics Marielena cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

12-2025
Head of Communications
eMed
12-2024 - 12-2025
Head of Global Communications
Weight Watchers
7-2023 - 12-2024
Vice President, Media & Marketing Practice Lead
DiGennaro Communications
8-2020 - 6-2023
EVP & Managing Director
The Sway Effect
7-2013 - 8-2020
Vice President, Group Account Director
DiGennaro Communications
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
magna cum laude
University of Florida
Rome
John Cabot University
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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