Marilyn Shaffer

Enthusiast
DISC Type : i

Sr. Account Director at Lumanity

Bridgewater, New Jersey, United States

Overview

Marilyn Shaffer is an accomplished Account Management Expert and Sr. Account Director at Lumanity. She specializes in leading pharmaceutical brand launches and promotions for Rx and OTC products. Her experience spans diverse categories, including gastroenterology, diabetes, and oncology, with a focus on developing strong client relationships and executing brand strategy.

Colleagues consistently describe her as exceptionally driven, passionate, and energetic. She is recognized for her commitment to delivering the highest quality of service and for being a joy to work with.

Personality Overview

Story Driven

Optimistic

Consensus Focused

Unlike D or C types, they are convinced more by stories and testimonials.  They tend to be agreeable by nature, so take their promises with a pinch of salt.
 They prefer to build relationships rather than staying totally transactional.

Topics They Care About

Pharmaceutical Brand Launches
Her experience is centered on leading product launches and promotions for both prescription (Rx) and over-the-counter (OTC) brands.
Client Relationship Management
A core part of her role involves establishing and developing strong client relationships, serving as the primary contact for accounts.
HCP & Patient Marketing
She has deep experience creating promotional materials for healthcare providers and patients, including sales aids, websites, and educational content.

Media Appearances

Marilyn has no verified media appearances

Work History

2-2025
Sr. Account Director at Lumanity
8-2024 - 10-2024
Account Director at Wedgewood Communications
1-2023 - 8-2024
VP, Account Director at The Agency Network at MJH Life Sciences
3-2022 - 1-2023
Sr. Account Director at The Agency Network at MJH Life Sciences
2-2020 - 3-2022
Group Account Supervisor at The Agency Network at MJH Life Sciences

Education

Education details unavailable from Kean University

More Information

Social Presence :

Prographics :

Exp : 24 Location : Bridgewater, New Jersey, United States Job Level : Senior Designation : Sr. Account Director at Lumanity
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Insights For Selling To Marilyn

During A Call Or A Meeting

DO's

  • Give them the opportunity to lead the conversation where possible
  • Speak from experience about success that the product has seen with other customers
  • Compliment them about their personality if you get a chance

DONT's

  • Don’t be excessively objective, be like a storyteller with them
  • Don’t be too formal with them, they trust informality more
  • Don't be critical or challenge them openly, they can react defensively

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marilyn is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Marilyn

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Marilyn move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Marilyn take some risk or not?

  • They can take some low-probability risks if needed.

You And Marilyn

Personality Compatibility


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