Mark Boelens

Evaluator
DISC Type : dcs

CEO at BANVO

’s-Hertogenbosch, North Brabant, Netherlands

Overview

Mark Boelens is the CEO and founder of BANVO, the largest network of tax and administration firms in the Netherlands. With over 20 years of experience, he focuses on empowering regional offices by providing national scale while preserving local identity. People who have worked with him describe him as a driven, sincere, and no-nonsense entrepreneur.

He is passionate about supporting entrepreneurs and ensuring the continuity of their businesses. Mark champions a people-centric approach, believing that valuing employees and their work-life balance is crucial for success. He actively helps business owners solve major challenges like succession and staffing.

At one of his companies, employees get a bucket list dream fulfilled by the company for every five years of service.

Personality Overview

Thorough Evaluator

Hard To Convince

Quality Focused

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Future of Administration
He founded BANVO to solve key industry challenges like an aging workforce, staffing shortages, and the need for smaller firms to scale and professionalize to survive.
Employee Appreciation
He implemented a unique 'bucket list' program at his firm Zwanenberg Advies, where the company fulfills a dream for employees celebrating a five-year work anniversary.
Network Expansion
His primary focus is growing the BANVO network, which has rapidly expanded across the Netherlands and is now launching internationally under the BANVO International label.

Media Appearances

Mark has no verified media appearances

Work History

1-2022
CEO at BANVO
1-2016
Owner at Etcijfera
1-2008 - 12-2015
Mede-eigenaar at Etcijfera
9-2001 - 12-2007
Relatiebeheerder at Etcijfera
1-2018
Co-Founder & Co-Owner at YourBI

Education

1999 - 2001
Education details unavailable from HBO Nederland
1997 - 1999
Education details unavailable from MBO+ Accountancy

More Information

Social Presence :

Prographics :

Exp : 24 Location : ’s-Hertogenbosch, North Brabant, Netherlands Job Level : Leadership Designation : CEO at BANVO
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Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Be prepared for comments or questions that are critical of your product or your claims
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples

DONT's

  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Don’t focus on relationship, focus purely on the merit of your product
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Mark

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Mark move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Mark take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Mark

Personality Compatibility


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