Mark Briggs

Inspirer
DISC Type : id

Asst. Director of Innovation at Cardiff and Vale University Health Board

Cardiff, Wales, United Kingdom

Overview

Mark Briggs is the Asst. Director of Innovation at Cardiff and Vale University Health Board, specializing in life sciences R&D, commercialization, and cell therapy industrialization. An alumnus of The University of Manchester, colleagues describe him as a proactive, goal-focused, and diplomatic leader with excellent project management skills.

Deeply engaged in his local professional community, Mark actively participates in Welsh healthcare innovation initiatives and events. He champions partnerships to accelerate transformational healthcare, address health inequity, and boost the regional economy through innovation and technology.

He holds patents for bioinformatic control of cell therapy processing and was recently named an Honorary Innovation Fellow by Cardiff University.

Personality Overview

Charming & Persuasive

Decisive

Generous

They measure a product on its merit but can be influenced by strong testimonials.  They respond well to objective pitches but also attach some value to relationships. They don’t mind taking a stand if they believe in something.

Topics They Care About

Healthcare Innovation
As Asst. Director of Innovation, he leads a team to embed change and progress innovative ideas into fully realized services and products within the NHS in Wales.
Cell & Gene Therapy
Has extensive experience developing an All-Wales strategy for advanced therapies and previously led industrialization of cell therapy workflows at GE Healthcare.
Life Sciences Commercialisation
His career has focused on translating R&D into value through commercializing new technologies, particularly tools for drug discovery and advanced therapies.

Media Appearances

Mark has no verified media appearances

Work History

3-2021
Asst. Director of Innovation at Cardiff and Vale University Health Board
7-2017 - 11-2021
Head of Cell and Gene Therapy at Welsh Blood Service
6-2017
Research and Senior Programme Manager - Cell Therapy Technologies at GE Healthcare
Programme Manager - Cell Technologies at GE Healthcare
Additional accountability: Interim Product Manager Cell factory Contract Service at GE Healthcare

Education

1986 - 1992
BSc MSc PhD from The University of Manchester
Diploma in Business Administration from University of Surrey

More Information

Social Presence :

Prographics :

Exp : 8 Location : Cardiff, Wales, United Kingdom Job Level : Mid-senior Designation : Asst. Director of Innovation at Cardiff and Vale University Health Board
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Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Focus on the big picture and the strategic value of your product
  • Acknowledge their status and position during the conversation

DONT's

  • Don’t be very informal even if they are being so themselves
  • Don’t keep repeating the same information, it could make them impatient
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Mark

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Mark move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Mark take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Mark

Personality Compatibility


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