Mark Bulger

Activist
DISC Type : Cd

Vice President Integrated Marketing Campaigns at Siemens Digital Industries Software

Cincinnati Metropolitan Area, United States

Overview

Mark is a global marketing executive at Siemens Digital Industries Software with over 30 years of experience leading B2B and SaaS go-to-market organizations. He leads a 200+ person team focused on integrated campaigns and demand generation, holding a BS from the University of Cincinnati.

Mark is a proponent of continuous professional development, recently completing an advanced course in strategy and transformation. He values collaborating with leaders from diverse backgrounds and applying new skills to his daily work, believing one can always learn new things regardless of experience.

Unique fact: Mark has been personally involved with the Teamcenter PLM software for over two decades, showing a long-term passion for the products evolution.

Personality Overview

Logical And Quick

Perfectionist

Observative

They can be nudged to make faster decisions by offering what they value.  They care equally about the product and its potential impact. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Go-to-Market Strategy
His career centers on evolving GTM engines at scale, aligning marketing with sales and product to improve commercial performance and drive pipeline.
Digital Transformation
He believes digital transformation provides real impact beyond being a buzzword and is excited by the excellent results customers are able to accomplish with technology.
PLM Evolution
Having been involved with Siemens' Teamcenter for over 20 years, he expresses genuine excitement for the evolution of PLM systems to make them more accessible.

Media Appearances

Mark has no verified media appearances

Work History

1-2026
Vice President Integrated Marketing Campaigns at Siemens Digital Industries Software
10-2019 - 12-2025
Senior Director of Global Industry Go to Market at Siemens Digital Industries Software
4-2015 - 9-2019
Director Global Technical Marketing at Siemens Digital Industries Software
6-2014 - 3-2015
Global Sales Operations at Siemens Digital Industries Software
1-2003 - 5-2014
Director Asia Pacific Presales Consulting at Siemens PLM Software

Education

1990 - 1995
BS from University of Cincinnati

More Information

Social Presence :

Prographics :

Exp : 33 Location : Cincinnati Metropolitan Area, United States Job Level : Senior Designation : Vice President Integrated Marketing Campaigns at Siemens Digital Industries Software
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Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • Tell them that you are there to help them create visible impact within their organization
  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Refer to testimonials from others in similar positions

DONT's

  • Avoid repeating yourself or making generalizations
  • Avoid long winding pitches, stay objective
  • Don't try too hard to get friendly, let it happen with time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Mark

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Mark move?

  • Their decision making speed is somewhere in the middle.
  • Can Mark take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Mark

Personality Compatibility


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