Mark Cressman

Trailblazer
DISC Type : DI

Sr. Manager, Channel Marketing at Everbridge

Palm Harbor, Florida, United States

Overview

Mark has no verified overview

Personality Overview

Assertive

Achievement-Oriented

Informal

They do not mind taking risks and can make hard decisions, if necessary.  If they come to believe in your value proposition, they will be your champion. They are more likely to be open to unproven but exciting technologies.

Topics They Care About

Mark has no verified topics they care about

Media Appearances

Mark has no verified media appearances

Work History

7-2021
Sr. Manager, Channel Marketing at Everbridge
12-2018 - 7-2021
Senior Manager, International & Distribution Marketing at ConnectWise
8-2017 - 12-2018
Senior Manager, Channel Marketing at ConnectWise
8-2016 - 8-2017
Marketing Manager / Product Manager at Smiths Interconnect
10-2008 - 4-2016
Director of Marketing at D&H Distributing

Education

1998 - 1999
Master of Science (M.S.) from Florida State University
1992 - 1993
Bachelor of Arts (B.A.) from University of South Florida

More Information

Social Presence :

Prographics :

Exp : 26 Location : Palm Harbor, Florida, United States Job Level : Middle Designation : Sr. Manager, Channel Marketing at Everbridge
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Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • Showcase existing customers and use case-studies to grab their attention
  • Build a trustworthy relationship while keeping the product center-stage
  • Keep your pitch focused on the impact but nurture the relationship too

DONT's

  • Don’t hesitate from asking them how they truly feel about your product
  • Don’t force involvement of other stakeholders unless it is critical
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Mark

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Mark move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Mark take some risk or not?

  • They can take risks if necessary.

You And Mark

Personality Compatibility


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