Mark Naylor

Examiner
DISC Type : cs

Head Of IT Operations at The Senator Group

Worsthorne, England, United Kingdom

Overview

Mark is the Head of IT Operations at The Senator Group, with extensive experience managing IT support, networks, and infrastructure for companies including FOOTASYLUM and Millers Vanguard. He focuses on delivering strategic and cost-effective solutions to meet evolving business needs and is certified in ITIL Foundation.

Mark has a keen interest in personal health and wellness, endorsing a personalized approach to nutrition, mindset, and exercise. He also follows major enterprise technology companies such as Microsoft and Cisco.

He once led a project to digitize service manuals, deploying over 225 Panasonic Toughpads to field engineers, which significantly improved service efficiency.

Personality Overview

Tough To Convince

Late Adopter

Status Quo Seeker

They are quite aware of their needs and limitations, so they are unlikely to over-promise.  They do not like taking risks at all and go for proven options in the end. They are always well-planned and adopt a systematic approach.

Topics They Care About

IT Infrastructure
His career progression from IT Manager to Head of IT Operations reflects a deep focus on infrastructure management and operational excellence.
Cost-Effective Solutions
He emphasizes a "proactive, strategic and cost effective approach" to providing IT solutions that meet business requirements.
Mobile Device Management
Successfully managed a deployment of 225+ Panasonic Toughpads to field engineers, utilizing an industry-leading MDM product, Soti MobiControl.

Media Appearances

Mark has no verified media appearances

Work History

10-2021
Head Of IT Operations at The Senator Group
9-2019 - 10-2021
Head of Business Applications at The Senator Group
5-2017 - 7-2019
Infrastructure Manager at FOOTASYLUM
6-2016 - 5-2017
IT Manager at FOOTASYLUM
10-2005 - 4-2016
IT Manager at Millers Vanguard

Education

1991 - 1994
BTEC from Keighley Technical College
1986 - 1991
Education details unavailable from Greenhead Grammar

More Information

Social Presence :

Prographics :

Exp : 29 Location : Worsthorne, England, United Kingdom Job Level : Mid-senior Designation : Head Of IT Operations at The Senator Group
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Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Be firm in your communication and stay in control
  • Expect them to be slow and cautious, encourage them to ask more questions

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Don't rely on relationship building even if they act pleasantly
  • Don't push them too hard to make fast decisions, give them time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Mark

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Mark move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Mark take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Mark

Personality Compatibility


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