Mark Vernazza

Supporter
DISC Type : s

Vice President, Enterprise Advertising Partnerships at The Wall Street Journal

New York City Metropolitan Area, United States

Overview

Mark has no verified overview

Personality Overview

Social Proof Driven

Procedural

Risk-averse

Their decisions are defined by the possible value that they can bring to the organization.
  They usually go by the book, following all rules and procedures. They are unlikely to become strong champions as they don't prefer pushing other people.

Topics They Care About

Mark has no verified topics they care about

Media Appearances

Mark has no verified media appearances

Work History

7-2025
Vice President, Enterprise Advertising Partnerships at The Wall Street Journal
8-2023 - 7-2025
Executive Director, Advertising Partnerships; Tech, Media & Telco Vertical at The Wall Street Journal
10-2018 - 8-2023
Client Director, Advertising Partnerships; Technology, Media & Telecommunications Vertical at The Wall Street Journal
5-2010 - 8-2010
Marketing Intern at Frontier Communications
3-2008 - 7-2008
Marketing Intern at Source Marketing

Education

BA Marketing from Fairfield University

More Information

Social Presence :

Prographics :

Exp : 8 Location : New York City Metropolitan Area, United States Job Level : Senior Designation : Vice President, Enterprise Advertising Partnerships at The Wall Street Journal
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Insights For Selling To Mark

During A Call Or A Meeting

DO's

  • Engage other key stakeholders on their side and leverage if they approve of your product
  • Talk about refund and cancellation policy if the need arises
  • Show willingness to accommodating their needs or requests

DONT's

  • Don’t use phrases like ‘there might be’, ‘we haven’t yet’, ‘latest technology’ etc.
  • Avoid saying anything that sounds like a risky proposition
  • Don’t rush them to make quick decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mark is

  • Low risk, approval of other stakeholders and successful process-based evaluation are most important for them.
  • Will you ever get a clear answer from Mark

  • They don’t say no very often, and can take you around in circles sometimes.

Insights For Deal Planning

    How fast (or slow) will Mark move?

  • They do not like to rush, so they could be slow in making decisions.
  • Can Mark take some risk or not?

  • They rarely take risks and prefer making decisions supported by others.

You And Mark

Personality Compatibility


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