Markus D. Hartbauer

Evaluator
DISC Type : csd

Managing Director, Austria at Doxis

Austria

Overview

Markus is a digital transformation visionary serving as VP of Solution Engineering and Managing Director for Austria at Doxis. With over 20 years at the company, he advises C-level executives on technology solutions and is a frequent international keynote speaker. He studied Business Management and User Experience Management.

Outside of his executive roles, Markus has a keen interest in the intersection of technology and humanity, drawing parallels from science fiction. He also shares humorous observations on the cultural and linguistic differences between Germany and Austria, and values empowering his team through personal connection.

He has used the classic sci-fi anime "Ghost in the Shell" as a reference point in professional articles to discuss the future of technology.

Personality Overview

Thorough Evaluator

Hard To Convince

Quality Focused

They focus on the results, but can still be quite procedural and analytical about how to get there  They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

C-Level Strategy
As a digital transformation visionary, he directly advises C-level executives across diverse sectors on developing ideas and solutions for their companies.
Intelligent Automation
A frequent speaker on leveraging Intelligent Document Processing and AI to bring order to content chaos and streamline business processes.
Team Empowerment
Focuses on empowering his international teams by organizing off-sites and events designed to forge strong personal connections and drive excellence.

Media Appearances

Markus has no verified media appearances

Work History

1-2026
Managing Director, Austria at Doxis
1-2026
VP of Solution Engineering at Doxis
10-2019 - 12-2025
VP of Solution Engineering at SER Group
12-2018 - 12-2025
Managing Director, SER Austria at SER Group
6-2017 - 6-2019
Innovation Team Lead at SER Group

Education

2001 - 2005
Master's degree from Fachhochschule des BFI Wien
2018 - 2020
UEM User Experience Management (UX from FH Technikum Wien

More Information

Social Presence :

Prographics :

Exp : 28 Location : Austria Job Level : Mid-senior Designation : Managing Director, Austria at Doxis
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Insights For Selling To Markus D.

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Showcase how you can impact results but also make sure that you share detailed information too

DONT's

  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Avoid making strong statements, instead invite them to agree with you by asking them questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Markus D. is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Markus D.

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Markus D. move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Markus D. take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Markus D.

Personality Compatibility


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