Markus Schwaiger

Questioner
DISC Type : c

Corporate Security Officer at Hirschvogel Group

Landsberg, Bavaria, Germany

Overview

Markus Schwaiger is the Head of Corporate Information Security, CISO, and CSO at the Hirschvogel Group, where he has built his entire career since 1999. He champions a practical, no-nonsense approach to cybersecurity, focusing on proactive defense and established technologies to protect the organizations intellectual property and global operations across the automotive industry.

He is deeply engaged in the cybersecurity community, attending events like the Munich Cyber Security Conference to exchange ideas with fellow professionals. Markus also places a high value on building strong international relationships, as shown by his travels to connect with and support his companys teams in other countries like China.

His core philosophy is that effective cybersecurity doesnt require the latest fancy tools, but rather the wise application of proven technology.

Personality Overview

Price-Sensitive

Systematic

Not Easily Convinced

They prefer to analyze every situation thoroughly.
  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Pragmatic Cybersecurity
Advocates for a "no rocket science" approach, believing that effective security comes from wisely using proven technologies rather than chasing complex new tools.
Proactive Threat Defense
Focuses on implementing solutions that can neutralize threats at the earliest stage, such as at the DNS-layer, before they can establish a connection to the network.
Security Awareness
Actively shares information and updates on recent breaches and vulnerabilities, highlighting the importance of keeping teams informed about ongoing threats.

Media Appearances

Markus has no verified media appearances

Work History

12-2025
Corporate Security Officer at Hirschvogel Group
6-2024
Head of Coporate Information Security at Hirschvogel Group
1-2022
CISO at Hirschvogel Group
4-2015 - 12-2021
Information Technology Security Analyst at Hirschvogel Group
9-1999 - 3-2015
Several IT Positions at Hirschvogel Group

Education

Markus has no verified education history

More Information

Social Presence :

Prographics :

Exp : 26 Location : Landsberg, Bavaria, Germany Job Level : Mid-senior Designation : Corporate Security Officer at Hirschvogel Group
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Insights For Selling To Markus

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid rushing them, be polite and patient
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Markus is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Markus

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Markus move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Markus take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Markus

Personality Compatibility


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