Rich W.

Critic
DISC Type : C

IT Infrastructure Manager at SPP PUMPS

Cinderford, England, United Kingdom

Overview

As Global Infrastructure Manager at SPP Pumps, Rich leads IT operations across eight international sites. His focus is on transformation projects, recently increasing global uptime to 99. 9%, reducing telecom costs by over £200K, and leading a hybrid cloud migration. He is currently pursuing a Global MBA at Warwick Business School.

Rich has a keen interest in football, evidenced by his FA Level 2 Talent ID certification for talent identification. After a 30-year break from formal education, he has embraced the challenge of returning to university for his MBA, finding the experience intense but rewarding.

He holds an FA Level 2 Talent ID certification, a formal qualification in football (soccer) talent scouting.

Personality Overview

Critic

Precise

Negotiator

They enjoy working alone and do not rely on others very often.  They prefer to do logical analysis and value evidence over emotions. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Infrastructure Modernization
He is leading a hybrid cloud migration and increased global uptime from 92% to 99. 9% through an SD-WAN rollout and other modernization efforts.
Strategic Cost Savings
He drove over £200, 000 in savings on telecommunications through strategic vendor negotiation and contract consolidation, showing a focus on business impact.
Cybersecurity Enhancement
A key focus is strengthening security and compliance to position the business for Cyber Essentials certification by implementing new policies and controls.

Media Appearances

Rich has no verified media appearances

Work History

4-2025
IT Infrastructure Manager at SPP PUMPS
9-2023 - 4-2025
IT Infrastructure & Service Delivery Team Lead at SPP PUMPS
5-2023 - 9-2023
IT Infrastructure Analyst at SPP PUMPS
5-2014 - 5-2023
IT Network Manager at The Helping Hand Company
10-2006 - 5-2014
IT Network Administrator at The Helping Hand Company

Education

12-2025 - 12-2028
Master of Business Administration - MBA from University of Warwick - Warwick Business School
9-1997 - 5-1998
NVQ from Royal Forest of Dean College

More Information

Social Presence :

Prographics :

Exp : 30 Location : Cinderford, England, United Kingdom Job Level : Middle Designation : IT Infrastructure Manager at SPP PUMPS
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Insights For Selling To Rich

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Be formal and objective, they will appreciate it more
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rich is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Rich

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Rich move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Rich take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Rich

Personality Compatibility


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