Marta Vallcanera Gairí

Activist
DISC Type : Cd

Brand & Content Manager EMEA at Soler & Palau Ventilation Group

Granollers, Catalonia, Spain

Overview

Marta is a Brand & Content Manager at Soler & Palau, focusing on B2B marketing, digital transformation, and innovation. With a background in advertising and journalism from Universitat Ramon Llull, she excels at integrating brand, technology, and business. Colleagues describe her as proactive, responsible, and a clear communicator.

Personality Overview

Observative

Perfectionist

Value Conscious

They don’t always try to control the conversation but neither do they like yielding it fully.  They care equally about the product and its potential impact. They respond well to confident salespeople.

Topics They Care About

Digital Transformation
Leads digital transformation and brand positioning initiatives, implementing new digital tools and solutions like PIM/DAM systems to optimize processes.
B2B Brand Strategy
Her core function involves creating consistent brand experiences. She reflects on how a brand's history and values can create cultural icons.
Marketing Technology
Focuses on bridging communication and technology, driving process improvement and user experience through new digital platforms and tools.

Media Appearances

Marta has no verified media appearances

Work History

4-2022
Brand & Content Manager EMEA at Soler & Palau Ventilation Group
5-2018 - 4-2022
Digital Marketing Specialist EMEA at Soler & Palau Ventilation Group
6-2014 - 5-2018
Digital Marketing & Communication Specialist at Trui Studio

Education

2008 - 2012
Advertising and PR Degree from Universitat Ramon Llull
2014 - 2015
Journalism BCN_NY Master's degree from Universitat de Barcelona

More Information

Social Presence :

Prographics :

Exp : 11 Location : Granollers, Catalonia, Spain Job Level : Middle Designation : Brand & Content Manager EMEA at Soler & Palau Ventilation Group
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Insights For Selling To Marta

During A Call Or A Meeting

DO's

  • Make sure that you you respond to any queries from them quickly
  • Refer to testimonials from others in similar positions
  • Stress on the business value that your product offers

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Avoid long winding pitches, stay objective
  • Don’t try to be an alpha salesperson, give them equal space

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marta is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Marta

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Marta move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Marta take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Marta

Personality Compatibility


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